S1E08 | Rocking Your Sales Strategy with Andrew Hellmich
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ANDREW HELLMICH
Impact Images | Photobizx Podcast
Fellow Aussie photographer, Andrew Hellmich has almost twenty years of experience and a passion for sharing his knowledge. Not only does he run a booming weddings and portrait studio with his wife and three staff members, but he’s also interviewed hundreds of successful photographers, uncovering and sharing their business and marketing secrets with his Photobiz Xposed podcast.
In todays interview we discuss how Andrew sells in-person and also how he ensures his online sales are as high as they can be when they're required.
WE DIVED INTO:
• STRUCTURING YOUR PRICING FOR BEST RESULTS WITH ONLINE SALES
• WHY YOU'D OFFER ONLINE-SALES OVER IN-PERSON
•THE BENEFITS OF IN-PERSON SALES
•HOW TO OFFER A BONUS TO INCREASE SALES
•WHAT PRODUCTS ANDREW OFFERS AND WHY
•SELLING SOMETHING THAT ISN'T USUALLY ON OFFER
Plus we discussed
Daily in the Life sessions
How Andrew got his passion for photography back
Personal Projects
Avoiding the overwhelm by prioritise your to-do list
What changes have had the biggest impact in Andrew's business
Booking free sessions through Facebook Ads to fill your calendar
AFFILIATE LINKS FOR EVERYTHING MENTIONED IN THIS EPISODE
As mentioned by Andrew as a great marketing strategy
Iain's course to Facebook Messenger Automation
Andrew's course to online sales
A bundle with Kirstie's Competition Strategy E-book and Iain's FB Messenger course
ANDREW'S TOOLBOX TO SUCCESS
Books
The War of Art by Steven Pressfield
The Magic Strings of Frankie Presto by Mitch Albom
How to Win Friends and Influence People by Dale Carnegie
Apps
PhotoMechanic - sorting, culling and renaming
Alien Skin Exposure - adding my “look” to images quickly and easily
Writeroom - for writing blog posts, ebooks, or anything - distraction free
INSPIRATIONS
Mixergy Podcast by Andrew Warner
Derek Sivers
Andre Chaperon
"Get paid for what you love to do and you’ll never have to work a day in your life"