S6E05 | Video Marketing for Pet Photographers with Andrew Hellmich
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Andrew Hellmich | Impact Images
Hands up if this is you:
You know that you should be doing more video in your marketing. ๐โโ๏ธ
You might have halfheartedly attempted a few Instagram stories or maybe even a Facebook live, but you just feel so awkward talking to the camera. ๐โโ๏ธ
You keep hearing about how video marketing is the way forward. The all-powerful Algorithm loves video, potential clients connect with you via video, video advertising is so powerful - THE LIST GOES ON! But still, you keep putting it off because itโs also really overwhelming and youโre not really sure where to start? ๐โโ๏ธ
SAME!
Thatโs why weโve brought photography marketing expert Andrew Hellmich back to the Pet Photographers Club show. Andrew has been successfully using video to grow and market his photography business for years, and heโs now teaching other photographers how to do the same with his Daily Vlog Challenge.
We were so impressed with everything that Andrew taught us in this episode that we both personally enrolled into his next challenge! Tune into Season 6, Episode 5 of the Pet Photographers Club to hear Andrew share some of his best Video Marketing tips - this is an episode you wonโt want to miss!
TOP THREE TIPS:
Upload to Youtube: this boosts your SEO AND saves your server
Viewers respond to casual, helpful videos - donโt get hung up on the idea that everything needs to be perfect and professional
Join (or set yourself) a video challenge that will encourage you to post frequently. Not only does this give you an โexcuseโ to your audience for why you are posting videos, it will quickly build your confidence! We recommend Andrewโs Daily Vlog Challenge
IN THE EXTENDED EPISODE:
Andrew Hellmich dives into the power of replying to enquiries with video (and the logistics of how to do that) PLUS shares a great strategy for using video testimonials to build business relationships. Listen to the extended episode in the Member Zone.