S17E10 | No Sleep, No Limits: Sarah Lane’s Path to Pet Photography Success

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A few episodes back, I had Emily Allen on the show, and as we wrapped up, she gave me a hot tip—"You need to check out Sarah Lane!"

Curious, I did a quick search, and it was immediately clear why Emily recommended her. Sarah has built a thriving photography business by diversifying her income in countless ways. Even in the early stages of her journey, she’s already hitting six figures—thanks to her relentless dedication (and, as you’ll hear, a serious lack of sleep!).

If you're just starting out, Sarah’s story will be both inspiring and relatable, as she openly shares the challenges of building a business from the ground up. And for long-time listeners, you won’t want to miss the second half of the episode, where we dive into a fresh marketing strategy that’s brand new to the show—exclusively for members. If you haven’t joined yet, now’s the perfect time!

WE COVERED

  • How work in the equine industry led to professional photography 

  • Private Photo Tours & Workshops

  • Juggling everything

  • How free shoots have helped Sarah grow

IN THE MEMBERS-ONLY EXTENDED EPISODE

  • Offering horse shoots for non-horse people 

  • How one offer lifted Sarah’s confidence 

  • The importance of safety and liability 

  • What Sarah’s clients are buying

LINKS


NEW DIRECTORY

The new and improved Pet Photographers Global Directory is now live! 

You can claim your free listing, or upgrade to a premium listing for extra backlinks to tell Google
that you’re a trusted site so they improve your ranking.

Find out more at

www.petphotographersdirectory.com

Annual Club Members get a FREE upgraded listing - Check your junk folder for details!


Sarah Lane

Lane Equine Photography, USA

My name is Sarah Lane, owner of Lane Equine Photography. The work that I travel so long and hard to capture is the product of many years.

Years of listening to the stories of American horsemen and women. The photos tell the stories of their horses. Underdogs, survivors, the building blocks for life as we know it. Symbols of work ethic, a fight for a dream, and generational legacies.

It is the honor of my life to witness these animals in their truest forms and portray them to the world in a way never seen before.


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S17E09 | Charging full price for end of life sessions as a pet photographer