The Podcast for Pet Photographers
Listen free below, or join the Club for access to extended episodes
S17E02 | Thinking like a business person for pet photography success with Lisa Asp
Today’s guest has been in business for a long time- and you can tell. She is thinking outside the box with her marketing while also ensuring she has a layered approach to fill her calendar. Beyond that, she’s heavily involved with PPA and ISAP so after chatting marketing she answered your questions about joining a photography association and the different awards and competitions that are out there.
S17E01 | Great communication, clear boundaries and firm policies make for a solid and profitable pet photography business for Jessica Wasik
Do you groan every time you hear another coach or podcast guest talk about the importance of phone calls or pre-shoot consultations? Then this interview will be a breath of fresh air for you! Today’s guest, Jessica Wasik, is on track to hit a quarter of a million dollars in annual revenue- without phone calls for most of her 80+ bookings a year!
She shared what she does instead and the importance of systems along with a whole lot of other insights. And if you’re a member, you’ll even hear my of my recent rookie mistake!
S12E08 | Inside Your Client’s Mind with Sam Jacobson of Ideaction Consulting
As a pet photographer and an animal lover, you’re painfully aware of the limited lifetime that we get to spend with our pets. We all wish that they could be around forever - and we all know they won’t be.
It’s often one of the most powerful reasons our clients hire us for a photoshoot - so how do we communicate it with sensitivity?
In today’s interview with Sam Jacobson of Ideaction Consulting and the Own Your Business Podcast, we dive into this and so many other questions about navigating buyer psychology for higher conversions. He’s an absolute expert in sales, pricing and communication, you definitely don’t want to miss this one!
S5E01 | Incorporating mood in your images with Marchien Heidstra
We first stumbled across the beautiful work of Marchien Heidstra when she won the Pets and their People Category in the International Pet Photographer of the Year Awards. She specialises in a fine art approach to natural light pet photography. She also teaches other photographers how to create that creamy post-processing style with her editing workshops.
S3E13 | Ditching the Session Fee with Nicole Begley
Nicole Begley requires no introduction. She’s the founder of the online community that we all know and love, the Hair of the Dog Blog and creator behind the online education membership for pet photographers at Hair of the Dog Academy. Today she joins us on the podcast for the second time, to dive deeper into business as a pet photographer, particularly pricing structures.
S3E02 | Quick Tip - Client Gifts
This week’s Snapshot is about the strategy of gifting your client before they’ve placed their order.
To dive a bit deeper into the topic of Client Gifts, don’t forget to watch our full 20 minute video episode and join in the discussion online with our members in The Pet Photographer’s Club on Facebook.
S3E01 | Publishing and Personal Projects with Craig Bullock
Craig Bullock from Furtography in New Zealand, has been photographing pets for over 15 years, is a multi-award winning accredited master of photography, author of three bestselling books and the photographer behind the amazing Dog is Love series. He is New Zealand’s Portrait Photographer of the year and a Fuji X ambassador. In our interview he shares his experience with working with publishers for personal projects, and so much more!
S2E06 | Quick Tip - Online Gallery Deposits
Our latest question of the week is bouncing off some recent discussions we’ve been having in the Member’s Only Mastermind Group on Facebook about implementing pre-paid Online Ordering Deposits. Caitlin created this strategy earlier this year and it’s been working really well (particularly for the Tails book sessions), so we wanted to share how you could also use this strategy to encourage action and orders for Online Galleries.
S1E12 | Spoiling your client with Allison Shamrell
Our guest today, Allison Shamrell of Allison Shamrell Photography and Professional Pooch shares how spoiling her clients has led to more bookings and higher sales as a pet photographer.
S1E10 | Making the Most of Pet Events with Erin Bonilla
Our guest today, Erin Bonilla, successfully manages an extreme balancing act between traditional studio pet portraiture and brilliantly bizarre conceptual animal artwork. She runs her studio, Bonilla Pet Photography with a team of three others in Chesapeake, Virginia and her mission as a photographer is to capture the personality and uniqueness of each pet in front of her lens.
S1E08 | Rocking Your Sales Strategy with Andrew Hellmich
Fellow Aussie photographer, Andrew Hellmich has almost twenty years of experience and a passion for sharing his knowledge. Not only does he run a booming weddings and portrait studio with his wife and three staff members, but he’s also interviewed hundreds of successful photographers, uncovering and sharing their business and marketing secrets with his Photobiz Xposed podcast.
In todays interview we discuss how Andrew sells in-person and also how he ensures his online sales are as high as they can be when they're required.