The Podcast for Pet Photographers
Listen free below, or join the Club for access to extended episodes
S13E09 | Insurance for pet photographers
Today’s interview topic might not excite you- but it certainly is a useful one! We’re talking insurance. I learned from personal experience the importance of a good insurance policy, you’ll hear all about that and how luck was on my side in the interview!
Other than my story, you’ll learn what means what in your policy and about the application for accepting risk so that you can make sure all your business activities are actually covered. And for the members tuning into the second half you’ll learn the difference between all the policy types you may want to consider and why.
S13E08 | How to sell products to your clients, and get the ego boost that comes with it!
Are you selling digital only but would love to sell more product? Or perhaps you offer product but you find you can’t sell it? In today’s episode I chatted all about selling product with Maggie Robinson. We also covered the impact of booking a shoot for yourself, how her background in sales helps her in photography and the benefit of IPS that no one likes to mention- the ego boost!
And if you’re a member you’ll hear Maggie share her entire client process in the second half, including the questions she asks on the phone, when she shares her prices and how, how she starts her sales appointments and leads that into a top package sale, and a few key lines that she uses too plus so much more!
S13E07 | How we can do better by the dogs we photograph!
Are you guilty of seeing a particular dog pose or expression on Instagram and wanting to capture it too, before really stopping to think if that was a nice experience for the dog or not? Today’s episode might make you uncomfortable but I challenge you to take a listen and then keep in mind all that you hear during this episode, for your future photoshoots. Personally, I’ll be trying to help my clients recognise stress in their dogs by pointing out when their dog is happy. That’s my big takeaway from this interview!
S13E06 | Understand your community in order to market successfully, create product desire and book often
As pet photographers we are always looking for ways to give our clients a reason to stop saying “I’ll book that shoot.. One day”.. And instead, book now. Indian pet photographer, Prathima of Pawparazzi Pet Photography looked deep into the values of her culture to find a way to do just that - and it’s something that’s right in front of us and can easily be introduced around the world.
And if you’re not yet a member, you’re certainly going to want to join to hear the members-only extended episode of this interview. We chatted about making gift certificates profitable, creating desire for wall art, and what to offer if that doesn’t work! PLUS we chatted all about offering shoots outside of your local area, and how you can incentivise your clients to do the marketing for you in a way that’s simpler than you might think!
S13E05 | Improve your cash flow with a subscription offering
Does it feel like every business around you is somehow switching to a subscription model, except us pet photographers? All our software, education, even our own dogs food can be purchased on subscription.
How would you like to jump on board this trend and improve your cash-flow too? Today’s guest took inspiration from another photographer to launch an offering to do just that with a Monthly Print Club. Tune in to hear all about it.
In the extended member-only episode you’ll hear all the details around pricing and workload, plus a conversation around the turning point for Cassie’s business which is sure to encourage those of you who are in the early stage of your business.
S13E04 | Take control of your work-life balance by implementing these systems
Do you feel like you’re always chasing your tail? Like there’s always a huge to-do list and you just can’t get on top of it? You know you need a better system but implementing it is a whole other to-do list?
If that all sounds familiar, tune in for today’s episode with Kim Hamblin where she shares actionable advice as we break down all the systems that can help you free up more time in your business.
S13E03 | Your questions to a printing lab answered
Do you know who knows which products truly sell the best? Or if you as a print-based photographer are genuinely busy or not? Your lab.
They have unique insights into our industry and in this episode we has Patricia Won of GTA Imaging share the answers to questions like, how do I calibrate my monitor?”, “how do I make hanging prints easier for my clients?”, “how do I offer unique products?” or “what can I add onto wall art orders?”.
S13E02 | Building a mobile pet photography studio
Have you considered leasing or purchasing a commercial space to open a studio but always find the cost prohibitive, or the location is just never right? Beth Alexander found the same problem and so she decided to come up with a creative solution- a mobile studio which she had built from the ground up for a fraction of the price of a storefront!
S13E01 | How Adam raised $250k for shelters
How would you feel if you could say you’ve raised $250k for charity through pet photography and that those sessions were booked 6 months in advance?
This is the reality for today’s guest who prior to Covid worked with Shelters all over the country but despite being proud of the fundraising efforts, he wishes he did it all differently!